Live betting: BWIN launch major upgrade to live betting interface

I was using the Bwin site last night during the superbowl and I’m still not sure about it. It’s intense or so they say. It’s very good but will it get more players to bet? Need to play some more. I like the background – a tribute to Sportingbet?!

This is what they said:

On Friday, Bwin Interactive Entertainment A.G. will introduce its new betting interface, the company announced on Wednesday.

Scheduled to coincide with the start of the second half of the German Bundesliga, the live interface launch promises to be “more intense” than before.

“We specifically harnessed the power of the Web 2.0 generation in order to offer our customers a live betting experience they have never seen before”, said Manfred Bodner, the company’s co-chief executive, in a prepared statement.

“With its new offering, Bwin is demonstrating its lead, pushing the limits of what is technologically feasible,” Mr. Bodner added.

New features will include the ability to arrange the interface to coincide with highlighted events as well as easy access to relevant game stats.

From Gaming Industry Media